Cisco Tech Talent Gateway
The Cisco Tech Talent Gateway initiative was developed to position Cisco as a premier workplace that fosters innovation, culture, and career growth.
This project, led in collaboration with the Cisco India brand head, was crafted to attract a diverse pool of talent, from fresh graduates to seasoned industry leaders. The campaign centered on an interactive website supported by authentic video testimonials from Cisco employees, offering a real-world glimpse into the dynamic and innovative landscape.
Networking
Conceptualization | Content Planning | Website Design | Video Planning & Production – featuring senior leaders and other employees | Launch Exceution | Social Media
CAREER MICROSITE
LEADER SPEAKS
SOCIAL MEDIA
LAUNCH EMAILER
Outcomes
High engagement rates on the website with significant increases in applications from targeted demographics.
Enhanced Brand perception of Cisco as a top employer in technology, as evidenced by feedback from new hires and social media metrics.
Successful in attracting a diverse group of talented individuals, particularly in competitive and emerging tech roles.
PAID MEDIA
PROMOTION CUTOUT STANDEE
BEHIND THE SCENE
